This Privacy Policy describes how Viking Plumbing (“we,” “us,” or “our”) collects, uses, and protects information you provide when visiting our website at callvikings.com or contacting us through any of our web forms.

1. Information We Collect

We may collect the following categories of personal information when you use our website or submit a form:

• Name
• Phone number
• Email address
• Service address or physical location
• Details about your plumbing service request
• Browser type, IP address, and general usage data collected through analytics tools

2. How We Use Your Information

We use the information we collect to:

• Respond to service inquiries and schedule appointments
• Send appointment confirmations, reminders, and updates
• Send marketing and promotional messages, including special offers, discounts, and service updates, if you have provided consent
• Improve our website and better understand how visitors use it
• Comply with applicable laws and regulations

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

3. SMS and Text Message Communications

By submitting a form on our website and checking the applicable consent checkbox, you may consent to receive text messages from Viking Plumbing at the phone number you provide.

Transactional Messages
If you consent to transactional messages, we may send appointment confirmations, scheduling updates, and service reminders. Message frequency will vary based on your interactions with us.

Marketing Messages
If you separately consent to marketing messages, we may send promotional content, special offers, discounts, and service updates. Message frequency will vary.

Standard Disclosures

• Message and data rates may apply.
• Reply HELP for help or STOP to opt out at any time.
• Opting out of marketing messages will not affect your ability to receive transactional messages if you have consented to those separately.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the text message services.

4. How We Share Your Information

Viking Plumbing does not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information only in the following circumstances:

• With service providers who assist us in operating our website, conducting our business, or servicing you, provided those parties agree to keep your information confidential.
• With text messaging aggregators and providers solely for the purpose of delivering SMS messages you have consented to receive.
• When required by law or in response to a valid legal request.
• To protect the rights, property, or safety of Viking Plumbing, our customers, or others.

5. Cookies and Analytics

Our website uses cookies to improve your browsing experience and help us understand how visitors use the site. Cookies are small text files stored on your device by your browser.

We use Google Analytics to analyze website usage. Google Analytics collects information such as your IP address, browser type, pages visited, and time spent on pages. Google’s privacy policy is available at: https://policies.google.com/privacy

You can control cookie settings through your browser. The following links provide instructions for the most common browsers:

• Chrome: https://support.google.com/chrome/answer/95647
• Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
• Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
• Edge: https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy

Blocking all cookies may affect the functionality of some features on our website.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, including providing services to you, complying with legal obligations, and resolving disputes. Usage data collected through analytics tools is retained for a period of 26 months, resetting with each new interaction.

7. Data Security

Viking Plumbing takes reasonable precautions to protect your personal information from unauthorized access, loss, misuse, or alteration. Our website uses HTTPS encryption. However, no electronic transmission or storage system is completely secure, and we cannot guarantee absolute security.

8. Third-Party Links

Our website may contain links to third-party websites. Viking Plumbing is not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children’s Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has submitted personal information to us, please contact us so we can remove it.

10. Your Rights and Choices

You have the right to:

• Request access to the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your personal information, subject to any legal obligations we have to retain it.
• Opt out of marketing text messages at any time by replying STOP to any message we send.

To exercise any of these rights, contact us at [email protected] or (763) 402-8874.

11. Changes to This Policy

Viking Plumbing reserves the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated date. Continued use of our website after any changes constitutes your acceptance of the revised policy.

12. Governing Law

This Privacy Policy is governed by the laws of the State of Minnesota, without regard to its conflict of law principles. Any disputes related to this policy shall be resolved in a court of competent jurisdiction in Hennepin County, Minnesota.

13. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your personal information, please contact us:

Viking Plumbing
1620 West 98th Street, Suite 300, Bloomington, MN 55431
Phone: (763) 402-8874
Email: [email protected]